Ask anyone running a volunteering program what their biggest internal challenge is when designing a volunteering program, and the answer is almost always the same: figuring out which causes the company should support, and how to get more employees to actually participate. Both problems are genuinely hard to solve from the top down. But they become significantly more manageable when Employee Resource Groups (ERGs) are meaningfully integrated into the program architecture.
Keeping employees engaged has become more challenging as organizations navigate hybrid work for global teams, changing employee expectations, and increasing pressure to build a workplace where people feel connected to each other and to the company's purpose. Companies have invested in everything from wellness initiatives to learning programs, but not every intervention delivers the outcomes leaders hope for.
As corporate volunteering programs scale, the reporting burden usually scales faster. Our new breakdown compares Goodera, Benevity, Bonterra Deed, and YourCause on the three points where programs outgrow their tools and what to prioritize at each stage.